3 Minutes
Something about a flagship sedan tearing through the Nürburgring just feels a little rebellious. Yet here it is—the updated BMW 7 Series, camouflaged but unmistakable, pushing hard on one of the toughest tracks in the world as it edges closer to its official debut.
With the Beijing Auto Show set to open on April 22, BMW’s timing is no coincidence. The facelifted 7 Series is nearly ready for the spotlight, though prototypes are still being fine-tuned in public view. Recent footage shows multiple test cars, including one parked between laps, revealing a closer look at details BMW clearly isn’t too worried about hiding anymore.
One standout detail? A set of two-tone M Performance wheels fitted to a combustion-powered variant—subtle, but telling. This isn’t just a cosmetic refresh. There’s intent here.

A familiar face, reworked with sharper intent
The front end has been reshaped, but not reinvented. BMW has tweaked the proportions of its signature kidney grille, giving it a slightly different stance without straying too far from what buyers already recognize. It’s evolutionary, not radical—especially compared to the Neue Klasse design language previewed earlier this month.
The split-headlight setup remains, continuing BMW’s recent design direction. Daytime running lights sit up top, thin and sharp, while the main beams move into a more vertical arrangement below, stacked in a way that feels more technical than before.
At the rear, camouflage still hides the full story, but glimpses of redesigned taillights suggest a noticeable change in light signatures. One thing is clear: this isn’t an M Performance model. The lack of quad exhaust tips confirms it. Still, rumors point to a broader powertrain lineup, including a potential V8-powered M760 variant for markets less constrained by emissions rules, alongside the plug-in hybrid M760e.
And yes, testing a luxury sedan on the Nordschleife might seem excessive. It isn’t. With 73 corners, dramatic elevation shifts, and a long high-speed straight, the circuit is a brutal but effective way to stress-test everything from suspension tuning to drivetrain durability. If a car behaves here, it behaves anywhere.
Inside, a quiet but meaningful shift
While the latest spy footage skips the cabin, expectations are already set. BMW is preparing to roll out its next-generation interior layout, inspired by the upcoming electric i3. That means a cleaner dashboard, new display integration, and possibly a front-passenger screen—something that could subtly redefine how occupants interact with the car.
The 7 Series won’t stand alone in this design direction for long. The next-generation X7 is expected to follow a similar path, complete with oversized grilles and split lighting. And, as always, ALPINA versions will arrive soon after, adding another layer of luxury and performance to both models.
For now, though, all eyes are on Beijing. The wraps are coming off soon—and judging by what’s already been seen, BMW isn’t playing it safe.
Source: bmwblog
Comments
mechbyte
Is BMW really ready to show a facelifted 7 at Beijing? Looks like camouflage tricks, testing the Nürburgring is cool but maybe PR. Also, front passenger screen? hmm, hope they dont over-tech it.
v8rider
Wow, seeing a 7 Series flat out at Nurburgring feels wild. BMW playing with fire but also style. Curious if that V8 M760 actually makes it to EU markets, or just for show. temps look hot tho
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