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Picture a Ferrari in baby blue with steel rims and a face that wants to be a Prius. Strange? Yes. Entertaining? Absolutely. An Instagram account called @boring.cars took Ferrari’s first production electric, the Luce, and gave it two very different personalities with a pair of playful CGI makeovers.
The first render leans into Prius territory: softened headlights, a reprofiled bumper, and a hood that reads more civic shuttle than supercar. The artist swapped the Luce’s five-spoke factory wheels for plain steelies and left the brake calipers in that familiar Ferrari yellow. Subtle. Surreal. A bit cheeky.
Then the same creator pushed another variant toward a Rivian-like aesthetic, complete with that distinctive front lighting signature. Suddenly the Luce, which promises exotic performance in reality, looks oddly mainstream. That’s the fun of concept rendering: you can nudge a halo car into everyday territory with a few strokes of the digital brush.
A peek under the aluminum curtain
Beyond the aesthetic games, the real Luce is unapologetically ambitious. Expect a starting price of roughly €610,000 in Europe. Deliveries to North America are slated for the second quarter of 2027, with official local pricing to follow. The hardware reads like a statement: a 122 kWh battery supporting up to 350 kW fast charging, an 800-volt electrical architecture, and a targeted range near 329 miles (530 km).
It’s heavy. At about 2,260 kg the Luce tips the scales, but the payoff is raw pace: four electric motors producing a combined 1,020 hp (1,035 PS / 772 kW), a claimed top speed of 193 mph (310 kph), and a 0-62 mph sprint in roughly 2.5 seconds.
And that’s the tension here. On one hand you have meticulous engineering and supercar performance. On the other, creative mischief that imagines the same package wearing the face of a family hybrid or an outdoorsy EV startup. Both versions tell a story about how much of a car’s identity lives in its front end.
The creator insists the images were handcrafted rather than AI-generated, a point made with tongue firmly in cheek and a wink at the hobbyist community. Either way, the CGIs do more than provoke a laugh: they spark questions about brand DNA, design language, and how quickly perception can change with a few visual cues.
Will Ferrari ever let the Luce wear steel wheels and call itself a compact family EV? Probably not. But the renders are a reminder that even the most sacred automotive icons can be playfully reimagined, and that design choices matter as much as raw numbers when it comes to how we feel about a car.
Source: autoevolution
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