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Mercedes-Maybach’s refreshed S-Class takes aim at Ghost territory
Mercedes-Benz is preparing a broad update across its lineup, and the S-Class family — including AMG and Maybach derivatives — is next in line. Recent unofficial CGIs, compiled by Evren Ozgun (Spy Sketch) and shared on YouTube, offer an early look at how a facelifted Mercedes-Maybach S-Class could position itself against ultra-luxury rivals like the Rolls-Royce Ghost and the Bentley Flying Spur.
Design: familiar cues, bold gestures
The CGI rendering borrows heavily from the Vision Iconic Concept, especially in the upright, stately grille treatment that references Mercedes’ heritage. That said, Mercedes insiders and spy-sources indicate production details will differ: headlight shapes, DRL signatures and taillight graphics are likely to be unique to the showroom car. Expect star-shaped LED daytime running lights on the Maybach, but not necessarily the exact headlamp assembly seen in the render.
The mock-up shows some polarizing design touches — bespoke door trims, an integrated ducktail-style spoiler and striking wheels — but these elements might not survive the transition to production. The Maybach logo is retained on the rear pillars in the rendering, a signature touch that’s almost certain to appear on the real car.
- Grille inspired by Vision Iconic Concept
- Star-shaped LED DRLs expected
- Production bumpers and light graphics likely different
"CGI gives us a flavour of intent, not the final recipe," says one industry observer. "Mercedes often polishes or pares back bold render details before production."
Interior: wider MBUX and Maybach-level luxury
Leaked scoops and the CGI clip suggest a major interior refresh, led by a new MBUX infotainment layout. The concept shows an expansive screen, twin air vents below it and a row of function buttons — a familiar S-Class arrangement elevated with Maybach materials. Expect: lavish leather upholstery, a three-spoke steering wheel, handcrafted finishes and rear-seat luxury options that reinforce the model’s claim in the ultra-luxury sedan segment.
Powertrains and market positioning
Mercedes has publicly committed to maintaining large-displacement engines where regulations allow, so the facelifted Mercedes-Maybach S-Class should retain the flagship V12 in the top-of-the-line S 680. The S 580 is expected to continue with the bi-turbo V8. These powertrain choices keep the Maybach competitive against peers that emphasize refinement and effortless torque.
Estimated timing: the regular S-Class is likely to debut in the U.S. for the 2027 model year, which suggests Maybach variants will follow — possibly as 2028 models.
Highlights:
- Range-topping S 680 likely with handcrafted V12
- S 580 expected to use a twin-turbo V8
- Maybach focus on craftsmanship, rear-passenger comfort
How it stacks up vs Rolls-Royce and Bentley
A refreshed Maybach S-Class aims to close the gap to the Rolls-Royce Ghost and Flying Spur by offering comparable levels of quietness, presence and bespoke materials, while retaining Mercedes’ tech advantage through advanced driver aids and a next-gen MBUX system. Where Rolls-Royce banks on ultimate exclusivity, Maybach competes on a blend of high-end luxury, performance variants (including AMG influence elsewhere in the S-Class line) and more accessible personalization.
Whether the production Maybach will mirror the CGI exactly is doubtful — but the renderings are useful signposts: expect a stately grille, signature lighting, an upgraded MBUX cabin and the continuation of large, hand-built engines where possible. For buyers seeking a tech-forward luxury sedan with Maybach refinement, the facelifted S-Class will remain a front-runner.
Source: autoevolution
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