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Ford brings a V6-exclusive Everest to the Middle East
Ford used the Liwa International Festival in Abu Dhabi to introduce a Middle East–specific version of its Ranger-based SUV, the 2026 Ford Everest. Unlike many markets where the Everest is offered with diesel options, Ford Middle East and North Africa confirmed a regional lineup centered on a 2.7‑liter EcoBoost V6 — and that includes the off-road focused Everest Tremor.
Why the Middle East gets a different Everest
The Everest is not a global one-size-fits-all SUV. Built on the Ranger T6.2 underpinnings and produced in Thailand since 2003, the third-generation Everest (launched in 2022) evolved specifically for Asia‑Pacific tastes and conditions. For the Middle East, Ford has chosen to emphasize petrol V6 performance and towing ability to suit local heat, highways and dunes, as well as customer expectations for power and refinement.
The brand presented multiple trims in Abu Dhabi — Active, Sport, Platinum and Tremor — with the Tremor joining Ford's family of adventure‑ready models alongside the F-150 Tremor and Expedition Tremor already sold in the region.
Key specifications and what they mean
- Engine: 2.7‑liter EcoBoost V6 (Middle East exclusive)
- Power: 355 hp
- Torque: 500 Nm (369 lb‑ft)
- Transmission: 10‑speed automatic
- Drivetrain: Full‑time 4WD
- Off‑road hardware on Tremor: 17‑inch wheels with all‑terrain tires, Bilstein suspension, reinforced underbody protection
Those numbers place the Everest V6 in a sweet spot for buyers who want strong on‑road acceleration, high towing capability and competent off‑road manners without sacrificing passenger comfort.
Design, technology and capability
Visually the new Everest keeps the Ranger DNA — muscular fenders, high ride height and practical roofline — but Ford has updated the interior and tech to meet modern SUV expectations. Expect advanced driver assistance systems, connectivity suited for family journeys and the region’s long-distance drives, and a cabin tuned for both daily commuting and longer expeditions.
The Tremor variant is positioned as the choice for customers who prioritize off‑road capability. With Bilstein shocks and all‑terrain tires as standard, it aims to balance dune‑ready performance with the comfort needed for highway miles and towing.
Market positioning and context
While North America and parts of Europe look to the Bronco as the Ranger’s SUV sibling, markets across Asia, Africa and the Middle East have the Everest. Ford’s decision to offer a 2.7‑liter EcoBoost V6 exclusively in the region signals a targeted strategy: simplify the powertrain menu for local conditions and give customers a feel‑good combination of power, reliability and towing ability.
Ravi Ravichandran, President of Ford Middle East and North Africa, summed it up: 'The unveiling of the 2026 Ford Everest marks a new chapter for Ford in the region. The new Everest reflects what customers expect from a modern SUV: capability, everyday comfort, and advanced technology — ready for the city, the highway, and the dunes.'
Highlights:
- Middle East gets V6‑only Everest lineup
- Tremor adds Bilstein suspension, 4WD and AT tires
- 10‑speed auto and 355 hp for strong tow and on‑road manners
Whether you’re shopping for desert capability, family comfort or a rugged tow vehicle, the new Everest Tremor gives customers in the Middle East a compelling, region‑tuned alternative to diesel‑centric options elsewhere. Ford’s 'Ready. Set. Ford.' branding at Liwa underlines the company’s intent to refresh its image and product mix globally — and the Everest V6 is a clear example of that local-first approach.
Source: autoevolution
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